Location Mapping
Make informed, business-critical decisions with Territory Runner, our Location Mapping system that helps you manage your portfolio and supports the growth of your business.
Raise Sales! - Sales Territory Mapping | B2B Targeting...
Our clients rely on our location mapping system to manage their portfolio and support the growth of their business.
Territory Runner software visualises your retail network and the make-up of local and regional markets in one system. Fully customisable, it comes loaded with data from your own systems plus tailored market, demographic, competitor and business statistics hand-picked to enhance your company data.
Territory Runner is not location mapping software requiring deep expertise. Whilst it leverages similar functionality, our intuitive, simple-to-use solution is targeted at management teams and supported by our experienced data analytics and mapping teams. Territory Runner will inform your business-critical decisions.
Combining company and market data with location mapping in one integrated system, Territory Runnerâ„¢ lets you see customers, prospects, competitors, sales, outlets, dealers, demographics and stats all in the context of territory coverage.
Territory Runner relates outlet performance to catchment sales potential and identifies critical success factors that guide prioritisation of new site openings.
With Location Mapping You Can...
- Evaluate existing sites, moving beyond site performance to consider the demographic potential of an area; use this to identify opportunities to consolidate your portfolio.
- Monitor market penetration of existing sites to support local marketing activity and inform merchandising decisions.
- Identify and evaluate potential store or stockist locations using targeted demographic and competitor data.
- Create store catchment areas using drive-time and walk-time bands to evaluate the target market numbers and sales potential around each store.
- Plot customers, competitors and attractors such as gyms, tube and railway stations and complementary chains to visualise locations and inform the attractiveness of a site.
- Compare potential outlets based on key success criteria, resulting in indexed locations ranked by best to worst.
- Reflect store value across the country. Compare sales performance over time, store-by-store and region-by-region utilising demographic and competitor data. Visualise this data at a glance using different sized icons.
- Select the best location mapping for local on-line marketing, leafleting campaigns and roadshows.
- Share selected data for each site with managers.
- Utilise customisable database functionality to record key information. For example, Manager contact details, financial performance and marketing activity.
Companies we've worked with…
