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5th January 2014
Carole Barlow
Franchise areas mapped for GK Icon franchise launch, case study now available.
You can view the full case study here of how Tech4T’s franchise territory design consultants helped goal-keeping franchise sensations GK Icon map their UK franchise areas.
7th December 2013
Carole Barlow
In this article Tech4T Sales Director, Dimitrios Kyprianou, explains how some principles borrowed from the marketing community can help franchise businesses develop winning strategies.
6th December 2013
Carole Barlow
Expansion during boom periods, aggressive store opening policies in prime, high overhead locations have left many mainstream retailers with a retail property portfolio hangover.
5th December 2013
Carole Barlow
The UK’s expanding retail hairdressing industry is worth over £5bn a year; it’s not without good reason we often hear news stories of this growing market being ‘recession-proof’ as for millions of British women it’s the last luxury to sacrifice.
28th November 2013
Carole Barlow
Franchise businesses (all businesses for that matter!) that frequently advertise must allocate their budgets with great care. The key is to focus franchise advertising and marketing campaigns in those areas where the greatest concentrations of the relevant target groups reside.
14th October 2013
Carole Barlow
Award winning HR consultancy, Grassroots HR recently launched their first pilot franchise territory in the Surrey area.
